WIKA Beton Won Two Branding and Marketing Awards in 2018
WIKA Beton won two Branding and Marekting awards at the BUMN Branding & Marketing Award event. BUMN Branding & Marketing Award is an event held by BUMN Track and supported by Arrbey Consulting and House of Changes. Every year, the organizer will select SOE companies and their subsidiaries. Referring to the BUMN Track page, this annual event was held with the aim of measuring the competitiveness of state-owned branding and marketing players in order to exchange ideas, thoughts, experiences, and be an inspiration to other BUMNs. This event showcased the appreciation for SOEs and BUMN subsidiaries that have given the best performance in one whole year.
Category of the Two Awards Won by WIKA Beton
In 2018, there were several categories assessed by the organizers, namely, The Best Branding from Agro Sector, Manufacturing & Mining and Enhancing Competitiveness Through Technology from Agro Sector, Manufacturing & Mining in the field of Corporate Marketing of State-Owned Enterprises.
The selection and judging process for this event started from September 2018. To attain these two awards, each company must go through special stages prepared by the organizer. The first stage was filling out the questionnaire. The second stage was a presentation and an interview session in the presence of the judges who have proven their credibility and capability.
The process of achieving these two awards was certainly not easy. In addition to passing a special stage, WIKA Beton had also to compete with 112 other companies. Thanks to the hard work of all parties at WIKA Beton, finally at the end of 2018, WIKA Beton won two awards in this event.
This is proof that WIKA Beton never diminishes it’s performances in any of its activities. It is hoped that the dream of becoming a leading company in the field of Engineering, Production, Installation (EPI) of the Concrete Industry in Southeast Asia will soon become a reality.